En ocasiones tendemos a encasillar nuestros establecimientos en los sectores estrella para los que inicialmente fueron concebidos: sol y playa, urbanos, etc. La especialización es acertada, es la diferenciación la que nos lleva a posicionarnos frente a clientes y...
The strategic collaboration of the marketing and sales areas contributes to the company’s growth, not only in sales, but also in reputation. Marketing plan, Social Selling, Inbound Marketing, E-mail marketing, advertising management…
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Premium Selling
Understand the specificities of social clubs and luxury accommodations. This allows us to develop the right business strategy.
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Commercial Management
Execution of the commercial plan: global reach to guarantee the achievement of goals: contracting, strategic alliances, upselling and cross-selling, events…
Control and monitoring: identify and analyse indicators to know the effectiveness of the actions.
Professional events: essential for building relationships, detecting business opportunities and enhancing the brand image.
Revenue management: allows to optimize occupations and income. It is not only about selling more, but also about selling better.
Procedures:the involvement of the whole team in sales is key to achieve objectives. The manuals help to work more efficiently and offer better service.
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Commercial audit and consultancy
Audit: analysis of the commercial area. This is the starting point for developing a successful commercial strategy.
Commercial strategy: define the commercial objectives and the action plan to achieve them.
Openings: the commercial strategy must begin before the opening and contemplate specific actions to be taken on the opening.
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